The Main Benefits of Shrink Wrap Packaging

What is Shrink Wrapping?

Shrink wrapping is a popular form of packaging which is used within a wide range of industries for multiple reasons. In short shrink wrapping encompasses products being tightly wrapping in shrink film in order to provide protection.

Shrink film is typically made up of polymer plastic. This film is then wrapped around a product/products and heat is applied urging the shrink film to wrap tightly and securely around its contents.

Heat can be applied in a range of different ways and methods chosen generally depend on what it being wrapped and the size of products being wrapped. Two of the most popular heat applications include handheld heat guns and shrink tunnels. However there are many more available, all of which can be found on our website.


What are the benefits of Shrink Wrapping?

Shrink wrapping is used within a wide range of industries. It is not only easy to use but also offers many other benefits including but not limited to the following:

Superior durability – Shrink wrap/film is made from incredibly sturdy and durable plastic making it very difficult to tear and puncture, allowing for it to stay intact even through the harshest transportation conditions. Unlike many other packaging materials shrink film is not altered by the sun or extreme cold and once in place stays tightly wrapped around its contents without become loose or sagging. People often use shrink wrapping to fasten multiple products together, for example crates of drinks.
Ultimate protection – Shrink wrap is tightly secured around its contents leaving no gaps. This means once in place products that are wrapped are protected from dust, dirt and moisture, stopping anything from the outside coming in. Because of this even food products can be packaged in this way. Shrink wrapping really is ideal for almost every product thinkable.
Cost effectiveness –Shrink wrapping is incredibly affordable in comparison to other packaging methods, especially for those who package multiple products daily. Not only is the machinery and film available at highly competitive rates but it is also possible to hire machinery. Another reason why shrink wrapping is very cost effective is because it allows companies to reduce labour costs as it is a much quicker way of packaging than manual packaging.
Aesthetics and branding – Colours, words, pictures and logos can all be added to shrink film, allowing for brands to advertise at the same time as packaging their products. Shrink wrapping doesn’t only have to be wrapping products in plastic but can also be wrapping products in a brand, with many companies using shrink wrapping as a marketing tool each and every day across the world.

Don’t forget, these are only some of the most fabulous shrink wrapping benefits too!


Could Shrink Wrapping be the perfect packaging solutions for your company/brand?

If after this you think that you are missing a trick by not using shrink wrapping packaging to package your products do not worry, it is never too late to get started. To speak with a member of our expert and professional team who will be able to discuss the best options for your individual business simply pick up the phone and give us a call today.

All of our contact details can be seen here.